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Both Sides of the Table

Perspectives of a 2x entrepreneur turned VC at @UpfrontVC, the largest and most active early-stage fund in Southern California. Snapchat: msuster

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Mark Suster in Both Sides of the Table

Some Quick Things Every Founder Should Know

One thing that comes with being a venture capitalist is you see hundreds and…

Mark Suster in Both Sides of the Table

All The Questions You Wanted Answered about Bird Scooters and Their Recent $300 Million Funding

Mark Suster in Both Sides of the Table

What Should You Send a VC Before Your Meeting?

Mark Suster in Both Sides of the Table

How to Talk About Valuation When a VC Asks

One of the hardest things about the fund-raising process for entrepreneurs is that…

Mark Suster in Both Sides of the Table

Why Confidence is So Important in Fund Raising

Mark Suster in Both Sides of the Table

Why Hearing “No” in a Fund-Raising Process is Actually Healthy

Mark Suster in Both Sides of the Table

Why you should never have a data room — the most counter-intuitive fund-raising advice you’ll ever get

Mark Suster in Both Sides of the Table

I Know Everybody Told You to Send Your Fund-Raising Decks as a Link. Here’s Why You Should Just Send the Deck

Mark Suster in Both Sides of the Table

How Many Investors Should You Talk to in a VC Fund Raise? And How Do You Prioritize?

Mark Suster in Both Sides of the Table

Understanding the Herd Mentality of VCs and How not to Let it Psyche You Out