Intros. They’re the lifeblood of networking — the currency of mavens. They are your route to angel money. Your entrée to sales meetings.
When I started my first tech company in 1999 I had pretty good tech chops and had led teams but had very little exposure to many other things that matter in a startup including sales, marketing & business development. Like most first-timers, I learned the hard…
I’ve started a series on negotiations in startups. In it I list some books and also link to some of my previous posts. It’s the first functional series I’ve done since sales & marketing.
I had this ethical dilemma pop up on one of the first deals I even did as a VC. I had been looking around at several deals in late 2008 as the markets were tanking.